Michigan Laws 333.17414 – Permissible conduct; untruthful, misleading, or deceptive statements in advertisement or notice prohibited
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(1) This part does not prohibit:
(a) An optician from the adjusting, replacing, repairing, or reproducing of previously prepared eyeglasses or any part thereof.
Terms Used In Michigan Laws 333.17414
- Corporation: A legal entity owned by the holders of shares of stock that have been issued, and that can own, receive, and transfer property, and carry on business in its own name.
- Optometrist: means an individual licensed under this article to engage in the practice of optometry. See Michigan Laws 333.17401
- person: may extend and be applied to bodies politic and corporate, as well as to individuals. See Michigan Laws 8.3l
- Physician: means that term as defined in section 17001 or 17501. See Michigan Laws 333.17401
- Practice of optometry: means 1 or more of the following, but does not include the performance of invasive procedures:
(i) The examination of the human eye to ascertain the presence of defects or abnormal conditions that may be corrected, remedied, or relieved, or the effects of which may be corrected, remedied, or relieved by the use of lenses, prisms, or other mechanical devices. See Michigan Laws 333.17401
(b) An unlicensed person from selling eyeglasses on prescription from an optometrist or physician.
(c) A person who does not hold himself or herself out as being a licensee under this part from selling eyeglasses as an article of merchandise.
(2) It shall be unlawful for any person licensed under this part, or any individual, firm or corporation engaged in the sale of merchandise of any description who maintains or operates, or who allows to be maintained or operated in connection with said merchandise business, an optometric department, or who rents or subleases to any person or persons for the purpose of engaging in the practice of optometry therein, any part of premises in which such person, persons, firm or corporation is engaged in mercantile business, to publish or circulate, or print or cause to be printed, by any means whatsoever, any advertisement or notice in which said advertisement or notice appears, any untruthful or misleading statement, or anything calculated or intended to mislead or deceive the public or any individual.