Florida Regulations 5H-17.003: Adoption of the Florida Agricultural Promotional Campaign Identifiers
Current as of: 2024 | Check for updates
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(1) The Identifiers are emblems designed, determined, and adopted as identifiers for use in advertising, publicizing and promoting the sale of Florida agricultural products. The Identifiers are available for use in marketing Florida agricultural products by persons who comply with the provisions of this chapter.
(2) The “”Fresh From Florida”” Identifier is eligible for use on items that are unprocessed Florida Agricultural products. In addition, Florida agricultural products in the following categories must meet the specified criteria in order to use the “”Fresh From Florida”” Identifier:
(a) Meats/Proteins: the agricultural product must be derived from animals born, raised and finished in Florida. Slaughter and processing must take place in a USDA inspected facility in Florida or within 21 days of exiting the state of Florida en route directly to a USDA inspected slaughter facility, and must comply with USDA labeling guidelines. The following USDA labeling guidelines are hereby incorporated by reference and available online at:
1. 9 C.F.R. § part 317, January 1, 2016, http://www.flrules.org/Gateway/reference.asp?No=Ref-07775.
2. 9 C.F.R. § part 381, January 1, 2016, http://www.flrules.org/Gateway/reference.asp?No=Ref-07776.
(b) Agritourism activities: The “”Fresh From Florida”” Identifier is eligible to be used in the promotion of agritourism activities within the state of Florida.
(c) Seafood: The “”Fresh From Florida”” identifier is eligible for use on all Florida seafood products or in the promotion of such products. Seafood products must be landed, grown, or harvested in Florida and shall not have been combined with a non-Florida agricultural product.
(3) The “”Fresh From Florida Made With Florida”” Identifier is eligible for use on items that contain Florida agricultural products that have been processed or combined with other products resulting in the creation of a new product.
(4) The “”From Florida USA”” Identifier is eligible for use on Florida agricultural products which meet the criteria established in subsection 5H-17.003(2) or (3), F.A.C., and are exported to other countries.
(5) The “”Fresh From Florida Proud Supporter”” Identifier is eligible for use on products which meet the criteria established in subsection 5H-17.003(2), (3) or (4), F.A.C.
Rulemaking Authority 570.07(23), 571.24 FS. Law Implemented 571.24(1) FS. History-New 6-22-92, Amended 2-8-17, 8-26-20, 7-18-23.
(a) Meats/Proteins: the agricultural product must be derived from animals born, raised and finished in Florida. Slaughter and processing must take place in a USDA inspected facility in Florida or within 21 days of exiting the state of Florida en route directly to a USDA inspected slaughter facility, and must comply with USDA labeling guidelines. The following USDA labeling guidelines are hereby incorporated by reference and available online at:
1. 9 C.F.R. § part 317, January 1, 2016, http://www.flrules.org/Gateway/reference.asp?No=Ref-07775.
2. 9 C.F.R. § part 381, January 1, 2016, http://www.flrules.org/Gateway/reference.asp?No=Ref-07776.
(b) Agritourism activities: The “”Fresh From Florida”” Identifier is eligible to be used in the promotion of agritourism activities within the state of Florida.
(c) Seafood: The “”Fresh From Florida”” identifier is eligible for use on all Florida seafood products or in the promotion of such products. Seafood products must be landed, grown, or harvested in Florida and shall not have been combined with a non-Florida agricultural product.
(3) The “”Fresh From Florida Made With Florida”” Identifier is eligible for use on items that contain Florida agricultural products that have been processed or combined with other products resulting in the creation of a new product.
(4) The “”From Florida USA”” Identifier is eligible for use on Florida agricultural products which meet the criteria established in subsection 5H-17.003(2) or (3), F.A.C., and are exported to other countries.
(5) The “”Fresh From Florida Proud Supporter”” Identifier is eligible for use on products which meet the criteria established in subsection 5H-17.003(2), (3) or (4), F.A.C.
Rulemaking Authority 570.07(23), 571.24 FS. Law Implemented 571.24(1) FS. History-New 6-22-92, Amended 2-8-17, 8-26-20, 7-18-23.