“Advertisement” means any communication or statement that is directly controlled or administered by a health care professional or a health care professional’s office personnel, whether printed, electronic or oral, that names the health care professional in relation to his or her practice, profession, or institution in which the individual is employed, volunteers or otherwise provides health care services. This includes business cards, letterhead, patient brochures, e-mail, Internet, audio and video, and any other communication or statement used in the course of business or where the health care professional is utilizing a professional degree or license to influence opinion or infer expertise in a health care topic. “Advertisement” does not include office building placards or exterior building signage.

“Health care professional” means a person licensed, certified, registered or otherwise authorized pursuant to Title 45 or Title 52 of the Revised Statutes, or by any principal department of the Executive Branch of State government or any entity within any department or any other entity hereafter created to license or otherwise regulate a health care profession. “Health care professional” shall include, but shall not be limited to, health care professionals regulated by the following entities: the State Board of Medical Examiners, the New Jersey Board of Nursing, the New Jersey State Board of Dentistry, the New Jersey State Board of Optometrists, the Board of Pharmacy, the State Board of Chiropractic Examiners, the Acupuncture Examining Board, the State Board of Physical Therapy Examiners, the Orthotics and Prosthetics Board of Examiners, the State Board of Psychological Examiners, the State Board of Examiners of Ophthalmic Dispensers and Ophthalmic Technicians, the Audiology and Speech-Language Pathology Advisory Committee, the Occupational Therapy Advisory Council and the Certified Psychoanalysts Advisory Committee. “Health care professional” for purposes of this act does not include individuals licensed in veterinarian medicine or health care professionals working in non-patient care settings, and who do not have any direct patient care interactions.

“Hospital” means an acute care general hospital licensed pursuant to P.L.1971, c.136 (C. 26:2H-1 et seq.). “Licensee” means a health care professional with an active New Jersey license, certification, registration, or other valid authorization.

“Long-term care facility” means a nursing home, assisted living residence, comprehensive personal care home, residential health care facility, or dementia care home licensed pursuant to P.L.1971, c.136 (C. 26:2H-1 et seq.).

“Professional degree” means the academic degree conferred to a health care professional, including, but not limited to, “medical doctor” (M.D.); “doctor of osteopathy” (D.O.); “doctor of dental surgery” (D.D.S.); “doctor of medicine in dentistry” (D.M.D.); “doctor of podiatric medicine” (D.P.M.); “doctor of optometry” (O.D.); “doctor of chiropractic” (D.C.); and “doctor of nursing” (D.N.).

“Professional license” means the credential issued by the State to identify the profession practiced by a health care professional, including, but not limited to, “physician,” “chiropractor,” “advanced practice nurse,” “dentist,” “optometrist,” “psychologist,” “physician assistant,” “acupuncturist,” and “podiatrist.”

L.2020, c.133, s.3.