New Mexico Statutes 57-22-6.3. General provisions; charitable organizations;
professional fundraisers; prohibited practices.
A charitable organization or a professional fundraiser shall not:
A. engage in deceptive fundraising practices, meaning any false or misleading verbal or written statement, description or representation of any kind knowingly made in connection with a solicitation and that may, tends to or does deceive or mislead any person and includes:
(1) using the name or likeness of any person in solicitation literature without the express written consent of the person; provided that publication of previous contributors’ names to acknowledge their contributions shall not require their express written consent;
(2) using a name, symbol or statement that is so closely related or similar to that used by another charitable organization or governmental agency that the use would tend to confuse or mislead the public; and
(3) misrepresenting, confusing or misleading any person to reasonably believe incorrectly that the contributions being solicited are or will be used for purposes, persons or programs in the state; or
B. collect or attempt to collect a contribution in person or by courier unless: (1) the solicitation and collection or attempt to collect occur contemporaneously; or
(2) the solicitation includes the sale of goods or items and the collection or attempt to collect occurs contemporaneously with the delivery of the goods or items agreed to be purchased by the contributor.